Events Management Knowledge
Provided by London Metropolitan University
Understanding the Olympic Market Place at London Guildhall
London Metropolitan University highlights how businesses can benefit from London 2012
London Metropolitan University brought together commercial, public and third sector organisations to explore how potential collaboration can maximise the potential benefits for London’s tourism, sports and hospitality industries arising from the London Olympic Games in 2012.
An expert panel consisting of Richard Mendes, President of Sports Management Ltd and Jo Leslie, Visit Britain and consultant for 2012 Games have brought combined experience to bear on critical questions for gaining access to business opportunities.
After a stimulating open floor discussion, the evening ended with a wine reception.
The event, hosted in the City Marketing Suite, was part of a series of ‘Profiling London’ seminars organised by The London Enterprise Office, the entrepreneurial arm of London Metropolitan University in collaboration with Events Management Knowledge.
‘Some really innovative ideas emerged during the evening showing the benefit of cross-sector brainstorming’ said Dr Jennifer Somerville, Director of The London Enterprise Office.